Would you like to learn more about questions and data analysis in market research? Acquiring New Customers as an Essential Element of Business Development (Tickets) Business Development As part of business development, acquiring new customers plays a key role in the design of growth strategies. Structurally, a growth strategy can be designed in several steps. In doing so, these steps should be considered and evaluated in light of expected growth drivers and associated risks.
The step of acquiring new customers offers Philippines WhatsApp Number List a manageable risk, as companies can often do so with existing products and services. In existing business areas, , especially based on past sales success. With the help of reference materials, case studies, and structured offerings, you can successfully attract new customers. Find out more in our Successful New Client Acquisition webinar However, the resulting business development growth momentum is manageable.
Acquisition of new customers is of course a greater growth spur for SMEs than for businesses. So traditionally sales play a bigger role here. Good sales activation of employees achieves structured growth momentum by acquiring new customers. Judging from the certain size and large market penetration of existing market segments, the growth momentum brought by acquiring new customers has weakened. Therefore, in the annual sales plan, an activity plan for acquiring new customers should be made.